Editorial Articles - Page 2 of 3

Editorial

Personal opinions and tales about crafting, Etsy and running a business.

Missing Etsy Features 2013

Jan 31st, 2013 | Editorial | Brittany | 3

It’s been a busy year for Etsy since my Missing Etsy Features article; the keen minds behind the scenes rolled out direct checkout, Etsy gift cards, new ways to browse, a wedding...
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Confessions of a Profitless Etsy Seller

Jan 25th, 2013 | Editorial | Brittany | 9

Two years after opening my Etsy shop, I’ve come to a striking realization. I’m a hobby seller. It seems obvious in retrospect; I’m earning less than minimum wage on Etsy....
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Understand the Java Exploit

Jan 11th, 2013 | Editorial | Brittany | 0

The Etsy forums lit up today with the news that a critical security hole (exploit) has been found in Java, a plugin installed with many browsers. Brittany asked me to explain what the...
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Signing Up for Direct Checkout

Dec 8th, 2012 | Editorial | Brittany | 3

Back in June, Etsy released Direct Checkout – which allows shop owners to accept credit cards and Etsy gift cards directly through their shops rather than diverting to PayPal. I...
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Finding the Right Craft Contest

Jan 11th, 2012 | Editorial | Brittany | 0

Michelle Mach is a prolific writer, jewelry designer and editor. She gained notoriety as the editor for Beading Daily and continues to impress with her Books and Beads blog, where she posts...
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Etsy’s Feedback Failure

Nov 25th, 2011 | Editorial | Brittany | 4

Seller feedback or product ratings are a cornerstone of online sales. Amazon realized this long ago and has thrived in part by giving buyers a rating system with which to gauge their...
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Missing Etsy Features

Oct 25th, 2011 | Editorial | Brittany | 0

The Etsy team has created a full-featured marketplace for handmade and vintage artisans. In six short years, the site has grown as a user-friendly, well designed hub for artists, crafters...
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Your Giveaway is Illegal

Sep 13th, 2011 | Editorial | Brittany | 2

Last week’s article on giveaways struck a chord by pointing out that nearly all giveaways hosted on Facebook are violating the Facebook Promotions Guidelines. The more depressing...
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What is Etsy’s Surprise?

Aug 23rd, 2011 | Editorial | Brittany | 0

Last week, Etsy announced a new way to promote listings on search pages by dropping links to the Etsy Surprise site in newsletters, Twitter and Facebook. Later, the Etsy CEO made the...
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Creativity and Production

Jul 28th, 2011 | Editorial | Brittany | 0

Swamped with orders? We’d all like to have that “problem”, right? Maybe not. The top Etsy sellers get over a dozen orders per day. Think about your crafts on such a scale. Would it be...
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